The Week in Review - Top Inbound Marketing News for August 17, 2015

By Casey Cleary Published Mon, August 17, 2015

Welcome back to another Week in Review! It's time to dive into the top inbound marketing news from the past week that will help you take your marketing to the next level. 

Our friends over at HubSpot have some great landing page optimization tips to help increase your conversion rates. Social Media Examiner shows you how to get the most out of your posts on Facebook. MarketingProfs shares some excellent ideas for engaging customers with long-form content. Finally, Quick Sprout has 17 tools to give your social media marketing strategy a major boost.

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Topics: Social Media, Week in Review, Landing Pages

The ABCs of Effective Landing Pages [Infographic]

By Casey Cleary Published Wed, July 29, 2015

Landing pages are the doors to lead generation success. A visitor to your website may read a blog post with information he was looking to find. Having effective landing pages for your visitors to go to next, whether it's for a free guide or to learn more about a product, is how you capture leads and bring them through the buyer's journey, hopefully on their way to becoming a customer.

Below, you'll find a cool infographic from Copyblogger with a list of all the must-have elements for effective landing pages. 

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Topics: Infographics, Landing Pages