Major Google Algorithm Updates Since 2013 [Infographic]

By Geoff Bennetto Published Wed, April 20, 2016

There have been many major Google algorithm updates since 2013. In fact, Google makes 500-600 changes to its search algorithm every year! Google has been working very hard making their search engine results more relevant for the user (you).

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Topics: Website Management, Infographics, SEO, Content Marketing

The Week in Review - Top Inbound Marketing News for July 27, 2015

By Casey Cleary Published Mon, July 27, 2015

Welcome back to another Week in Review! It's time to dive into the top inbound marketing news from the past week that will help you take your marketing to the next level. 

Our friends over at HubSpot have some great advice on how to add more people to your email list. Social Media Examiner shares some Instagram marketing tips from​ the pros. Duct Tape Marketing shows you the five mobile web usability rules you need to follow. Finally, Kissmetrics has some advice for optimizing your site for each stage in the buyer's journey

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Topics: Website Management, Week in Review, Instagram

The Week in Review - Top Inbound Marketing News for July 6, 2015

By Casey Cleary Published Mon, July 6, 2015

Welcome back to another Week in Review! It's time to dive into the top inbound marketing news from the past week that will help you take your marketing to the next level. 

Our friends over at HubSpot share some valuable information on why your website may not be performing as well as it should and the steps you can take to fix each problem area. MarketingProfs has some marketing psychology tips you can use to boost your conversion rates. Social Media Examiner shows you seven ways you can track your social media marketing activities and make your strategy an effective one. Finally, Quick Sprout has a wonderful guide to business blogging and what to do in each stage of blog growth.

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Topics: Website Management, Week in Review

5 Mobile Marketing Mistakes to Avoid [Infographic]

By Casey Cleary Published Wed, April 15, 2015

Is your mobile marketing strategy lacking or non-existent? Are you struggling to get the results you want? Now is the time to fix your strategy and get on the mobile bandwagon, especially with Google announcing their upcoming mobile-friendly algorithm update. Sites that are optimized for mobile will see a major boost in search rankings.

In the Formstack infographic below, you'll discover the five major mobile marketing mistakes to avoid and why they're hurting your mobile strategy.

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Topics: Website Management, Infographics, Mobile Marketing

The 10 Things You Need to Make a High Quality Website for Your Business [Infographic]

By Casey Cleary Published Wed, December 31, 2014

Have you ever wondered what makes a website stand out from the rest? Websites that rank well in search engines do so because they focus on creating quality content for their audience. It's not something that can be done overnight. In order to create an effective content marketing strategy, you need to be doing the right things to grow your brand and make it more visible to those who are looking for the industry-specific information you have to offer.

The team over at QuickSprout has created the infographic below that highlights the 10 elements of content you need to make a high quality website that drives traffic, leads and sales.

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Topics: Website Management, Infographics