Marketing ideas for home builders

New Home Marketer Blog

The latest in new home builder marketing and sales ideas.

Blog Feature

Miscellaneous

Announcing: Marketing Ninjas Video Services!

By: Jeff Schneider
August 8th, 2018

It's not a new idea... you know you need to have video as part of your overall marketing strategy. Video isn't going anywhere. In fact, 81% of businesses are using video as a marketing tool, which is up from 63% in 2017.

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Blog Feature

Lead Generation

Home Buyer Lead Nurturing 101: From Newsletter Subscriber to Showhome Visitor

By: Casey Cleary
August 3rd, 2018

You've built up a sizeable list of newsletter subscribers. That's awesome! But now what? Your goal is to sell more homes and it seems like no one is ready to buy yet. You don't want to scare away your newest leads, so it's time to come up with a plan for moving them from just an interested subscriber to a sales qualified lead who wants to tour your showhomes.

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Navigating The Home Buyer’s Journey

Discover how to attract home buyers at any stage of their home buying journey and draw them out to your show homes. Subscribe to the New Home Marketer blog and download your free copy now!

Blog Feature

Sales

Make Them Buy Faster: How to Shorten Your New Home Sales Cycle

By: Amanda Williams
July 20th, 2018

For you, the bottom line is the bottom line. Driving revenue is what it all comes down to. Your income comes from selling homes, and unfortunately, sometimes it’s a waiting game.

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Blog Feature

Lead Generation

Not All Homebuyer Leads Are Created Equal

By: Melody Purr
July 17th, 2018

We’ve said it before and we’ll say it again: there’s nothing more frustrating than 1) a pushy salesperson when you’re window-shopping or 2) a complacent one when you’re ready-to-buy. As a new home marketer, the consequences of either can be huge. Don’t scare your customers away and don’t miss out on opportunities to sell more homes- instead, understand not all homebuyer leads are created equal. That way, you'll be able to take the right sales or marketing action at the right time!

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Blog Feature

Miscellaneous

4 Shady Agency Tactics Home Builders Must Avoid

By: Casey Cleary
July 10th, 2018

Have you been burned in the past by an agency who couldn't deliver? Maybe you just want reassurance that you're working with the right home builder marketing agency. Avoid the following shady tactics in your search for a great agency and you'll be able to create a memorable marketing partnership (in all the right ways).

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Navigating The Home Buyer’s Journey

Discover how to attract home buyers at any stage of their home buying journey and draw them out to your show homes. Subscribe to the New Home Marketer blog and download your free copy now!