Marketing ideas for home builders

New Home Marketer Blog

The latest in new home builder marketing and sales ideas.

Blog Feature

Lead Generation | Inbound Marketing

How a Home Builder Marketing Agency Can Get You More Showhome Traffic

By: Amanda Williams
September 25th, 2018

Showhome traffic is imperative to a successful home builder business; if you’re not getting the traffic you’re not selling homes. And despite your efforts, campaign after campaign, promo after promo, dollar after dollar, you’re finding minimal spikes in your showhome visitors at best. It’s time for you to work with a home builder marketing agency.

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Miscellaneous

Hiring a Marketing Agency: What Home Builders Need to Look For

By: Lenka Vales
September 21st, 2018

There are many things to consider when hiring a marketing agency. You don't want to hire an agency only to find out they don't actually understand marketing for home builders. Partnering with the right agency to fit your needs is key. Read on to discover what factors to look for when deciding on hiring a marketing agency.

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Navigating The Home Buyer’s Journey

Discover how to attract home buyers at any stage of their home buying journey and draw them out to your show homes. Subscribe to the New Home Marketer blog and download your free copy now!

Blog Feature

Strategy

You Got the Job! 7 Marketing Management Moves to Make First

By: Amanda Williams
September 18th, 2018

Congratulations! You got the job! ...Now what?  Taking on a marketing management role is no easy feat. Aside from "learning the ropes” such as your team, systems, and processes you need to be able to assess, understand, and take the reigns on your company’s current marketing efforts.

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Analytics & Data

Assessing Your Expenses: Why You Need to Rethink the Way You Look at Marketing

By: Sereena Schneider
September 14th, 2018

It often seems like the marketing department takes up a huge portion of the budget, and you just can't see how it's working to help you sell more homes. It feels like a big mark in the expense column of your accounting ledger. But what if we told you it didn't have to be that way?

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Miscellaneous

The Definitive Guide to Branding for Home Builders: Part 1

By: Casey Cleary
August 28th, 2018

Branding for home builders is EVERYTHING. Your business sinks or floats on the perception of your ideal buyers. Without a proper brand strategy in place, you can expect decreased consumer awareness, fewer referrals, and a smaller slice of market share.  We're here to help you avoid this undesirable scenario. Our goal is to help you identify your brand’s strengths and absolutely crush it in your local housing market.

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Discover how to attract home buyers at any stage of their home buying journey and draw them out to your show homes. Subscribe to the New Home Marketer blog and download your free copy now!